OPPORTUNITY TO PARTICIPATE

Rollick is offering RV OEMs the opportunity to participate in the USAA Perks RV Savings Program. OEMs that choose to participate will be exposed to over 13 million USAA military members, veterans, and their families.  The savings will be delivered to US-based members via a Rollick-operated gift card offer process and requires no operational support by the OEM.

Overview

  • Rollick and USAA Perks will promote the program with a co-branded landing page where USAA members will be directed to learn more about the offers by participating RV OEMs. Only the OEMs that choose to participate in the program will be promoted on the landing page.
  • In order to participate in the Rollick and USAA Perks program, OEMs must commit to offering a gift card to the USAA member. Offer amounts can vary by OEM but must be a minimum of $500 per customer that verifies their purchase through the program.
  • Participating OEMs will not be required to facilitate the distribution of the gift card to eligible USAA members. Rollick will handle the fulfillment process and bill OEMS for the cost of the gift card on a monthly basis.
  • The only fees charged to participating OEMs are the cost of the gift cards and a marketing fee charged by Rollick per matched sale (starting at $350/per matched sale). Rollick will bill these costs to participating OEMs on a monthly basis.

 

HOW THE PROGRAM WORKS

When a USAA member selects the RV brand they are interested in, they will be asked to submit their information via a form and asked to verify their USAA membership.

Rollick will ping the USAA database to verify their membership, then the lead will be passed to the OEM for follow-up.

When an RV is purchased, the USAA member is required to report their purchase on the co-branded USAA Perks + Rollick website.

Once Rollick verifies that the lead originated through the USAA Perks program, the OEM funded offer will be distributed to the customer.